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Telephone Surveys

OSR conducts telephone surveys with national samples, with statewide Michigan samples, and within individual counties or communities.  OSR samples are drawn from lists or random samples of landline and cell phone numbers. We have the capacity to conduct telephone interviews in Spanish, Arabic, and other languages. OSR’s general approach to telephone surveys is standardized, structured interviewing.

Mail Surveys & Data Entry

OSR will assist you in designing the layout and format of your questionnaire according to best practice guidelines that improve the effectiveness of questionnaire.  Our typical mail survey involves an advance letter, mailing of the questionnaire with a cover letter and return envelope, a reminder or thank you postcard, and one or two additional mailings of the questionnaire to non-responders.  Data entry is closely monitored and verified.

Web Surveys

OSR has been conducting web surveys for more than a decade. We conduct web surveys for MSU faculty and staff, as well as state, national and international clients. We have administered web surveys in multiple languages.

Mixed Mode

OSR has experience with mixed mode survey options to maximize response rates.


We will provide consultation on the most practical mode of data collection for your project, the availability of suitable sampling frames, sampling design options, questionnaire wording, question sequencing, pretesting, strategies for contacting respondents, use of incentives, techniques for maximizing response, timeline development, and data analysis.

Additional Services

  • Cost Estimation for Grants/Proposals

    We have prepared cost estimates for hundreds of surveys, assessments, evaluations, and focus group projects.  We will work with you to prepare estimates for work to be included in grant proposals before submission to agencies and foundations.

  • Questionnaire & Instrument Design

    Using research-based best practice guidelines, we will assist in design and formatting of mail questionnaires, web surveys, telephone interviews, in-person interviews, focus group scripts, advance letters, cover letters, follow-up letters, and reminders for effective communication with prospective respondents.

  • IRB Assistance

    OSR staff will provide researchers with advice and assistance in preparing materials for Institutional Review Board review and will help address questions or concerns raised by IRB reviewers.

  • Cognitive Interview Testing

    OSR staff will help you learn how individuals hear and understand your questions, using “think aloud” techniques to better understand how individuals formulate answers to your questions.

  • Sampling Design and Strategies

    We have extensive experience designing and selecting samples from discrete lists of targeted populations; designing random digit dial samples of city, county, statewide and national populations; designing samples of rare populations; and designing simple or disproportionate stratified samples.  We will help you develop appropriate sampling designs and sample sizes to meet the specific research goals of your project, whether the goal is reaching households or businesses.

  • Weighting Data

    We will assist you with weighting your data.  Calculating and applying case weights is necessary for surveys that involve stratified random samples.  It is desirable to correct for differential response rates and to improve the representativeness for all surveys.  OSR’s expertise extends to raking and other advanced weighting methods.

  • Focus Groups

    OSR project managers design, conduct, and generate reports on focus groups. We recruit and schedule participants, and develop moderator scripts and probes. Help is available for any or all phases of a focus group project.

  • Analysis and Report Writing

    We will assist you with the analysis of the data and preparation of tables and graphs that report survey results. The analysis may be as simple as providing frequencies and crosstabs, or involve more complex analyses.

To discuss any of these services, contact Matt Grossmann at or (517) 353-1763.